Marketing

How is artificial intelligence used in digital marketing? Today’s marketing landscape is fragmented and highly competitive. Digital marketers face many challenges including ways to keep their businesses sustainable, how to retain customers, as well as preserving a good reputation. At the core of these changes is the shift of power from businesses to consumers following

Facebook and Instagram ads (now run through Meta’s Ads Manager) are still the most accessible way to reach a precise audience at scale — but the platform is unforgiving if you don’t know targeting, the pixel, creative testing, and budget scaling. A good course is the difference between burning money and a profitable campaign. We

Social media marketing is one of the few skills where you can study for a weekend, run a real campaign on Monday, and see measurable results by Friday. The hard part is not finding a course — it is finding one that teaches current platform tactics instead of strategies that stopped working three algorithm updates

Last updated: June 2026. Written by Josh Hutcheson, OnlineCourseing editor. See our review methodology. QUICK VERDICT Bottom line: “Growth hacking” is really applied growth marketing — rapid experiments across acquisition, activation and retention. For a current, well-rated, hands-on course, The Complete Growth Hacking & Conversion Course on Udemy is the best pick. If you want

Last updated: June 2026. Written by Josh Hutcheson, OnlineCourseing editor. See our review methodology. QUICK VERDICT Bottom line: “Content creation” spans writing, video, and audio, so the best course depends on your format. For strategy and a credential, take UC Davis’s Strategy of Content Marketing (4.5★). For paid writing, Writing Revenue (4.4★) is the pick.

Last updated: June 2026. Written by Josh Hutcheson, OnlineCourseing editor. Every course on this page was re-verified live in June 2026; update dates are disclosed per pick. See our review methodology. QUICK VERDICT Bottom line: Robin & Jesper’s Social Media Marketing & Management Masterclass on Udemy is the best social media management course for most

Last updated: June 2026. Written by Josh Hutcheson, OnlineCourseing editor. Every course on this page was re-verified live in June 2026; update dates are disclosed per pick. See our review methodology. QUICK VERDICT Bottom line: Evan Kimbrell’s Small Business Lead Generation & Cold Email on Udemy is the best lead generation course for most people

A/B testing is the closest thing marketing has to a scientific method — and one of the most under-taught skills in analytics. This guide ranks the best A/B testing courses online in 2026 (each verified live this month), answers the certification question honestly, and maps which course fits your role, from marketer to data scientist.

Email marketing still returns more per dollar than almost any other channel — but only if you know how to build a list, write emails people open, automate sequences, and stay out of the spam folder. A good course shortcuts years of trial and error. We tested and compared the leading options, all verified live

Last updated: June 2026. Written by Josh Hutcheson, OnlineCourseing editor. See our review methodology. QUICK VERDICT Bottom line: Marketing analytics is what separates marketers who guess from marketers who know — and most people searching for it actually want a recognized certificate. For a university credential, the University of Virginia’s Marketing Analytics on Coursera is

The best Google Ads courses in 2026, re-verified: Rudansky’s Ultimate Training, top beginner picks, the free Skillshop certification and the Coursera credential compared.