Kris Jenner’s Masterclass: An Honest and Thorough Review

Kris Jenner

The online space has seen a growing trend in celebrities sharing their expertise and offering courses through online education platforms. 

Kris Jenner is no exception and provides a great example through her Masterclass! 

Operating through the broader subscription-based platform, Kris Jenner’s course focuses on the power of personal branding. 

Throughout 12 video lessons, Kris teaches viewers how she built the iconic Kardashian-Jenner empire from the ground up – spanning 14 television shows, clothing lines, a billion-dollar cosmetics company, and prestigious brand partnerships. 

As the matriarch of one of the world’s most successful and influential families, Kris offers valuable insights into her experience with personal branding and tips for success. 

In this article, we review the Masterclass in detail, outline its pros and cons, and conclude whether or not it is worth the high price point. Let’s get started! 

Who is Kris Jenner? A Brief Overview 

Kris Jenner is a highly successful entrepreneur, entertainment mogul, New York Times best-selling author, and public figure. 

Kris holds the role of mother and manager of the expansive Kardashian-Jenner clan, and is the mastermind behind the ever-successful television series  Keeping Up With The Kardashians which ran for 20 seasons

Kris manages the careers of her six children: Kourtney, Kim, Khloe, Rob, Kendall, and Kylie. 

She has been closely involved in the launch and development of several successful Kardashian brands, including Kylie Cosmetics which led her daughter Kylie to become the youngest self-made billionaire ever. 

Kris has also helped Kardashian companies like Good American and Skims become household names. 

Further, Kris has secured numerous brand deals for the family, produced 14 Kardashian spin-off shows, starred on the cover of many prestigious magazines, appeared on endless talk shows – and even hosted her own! 

At this point, her entrepreneurial success and impact on pop culture are impossible to deny. 

Masterclass Promises: What to Expect

Jenner’s course, subtitled The Power of Personal Branding, promises participants valuable insights into multiple aspects of business, entrepreneurship, and personal branding. 

As the instructor, Kris is highly qualified to provide guidance on building a successful brand and cashing in.

She explains how she built her empire from the ground up, and turned the Kardashian name into a highly successful ‘brand’ and cultural icon. 

Kris illustrates her wealth of knowledge through a combination of anecdotal and practical advice. 

She shares personal stories that provide an inside perspective into her journey and the entertainment industry, as well as details the struggles that come with fame. 

She also provides practical, actionable tips and tricks relating to marketing, brand management, monetization, and networking. 

The content is particularly useful in the context of personal branding and is best applied to the social media space. 

Course Pricing: Evaluating the Investment

Kris Jenner’s Masterclass operates on the broader Masterclass platform, which is an educational, subscription-based streaming service. 

Masterclass provides premium online courses taught by experts in various industries and fields, such as entertainment, sports, business, arts, and more. 

Masterclass operates on a subscription model, where users pay an annual fee of approximately $120 USD to gain access to the entire library of courses. 

While this price point seems steep, users can participate in 200+ classes and sessions offered by the platform!

Therefore, subscribers are given the opportunity to learn about a diverse variety of topics from renowned industry experts and can gain valuable insights that they may not have access to through traditional learning channels. 

Further, the online learning context is convenient as users can engage in courses from anywhere, at their own time and pace. 

Masterclass’s subscription model differs from traditional online course platforms in which users pay for each course or module individually.

Masterclass also offers payment plans and discounts for long-term subscriptions. This flexibility makes the platform more accessible to a wider audience. 

Therefore, while a Masterclass subscription is an expensive investment, it can be well worth it! 

The high price point reflects the high value of content that Masterclass users are provided. Subscribers will gain access to not only Kris Jenner’s course but the entire Masterclass catalog. 

Therefore, a Masterclass subscription may be a cost-effective investment for individuals wanting to explore multiple areas of interest. 

For individuals who aspire to pursue a career in entertainment or influencing or are looking to launch their own brand, the insights offered by Kris Jenner’s Masterclass are invaluable.

Masterclass in Numbers: Course Details 

Kris Jenner’s Masterclass consists of 12 video lessons, each of which is up to 20 minutes long. 

The entire class has a total duration of 2 hours and 33 minutes, though participants may want to split their learning experience into separate sessions and spend some time reviewing the content in between each class. 

Alongside the videos, Kris Jenner’s Masterclass includes assignments and small tasks that participants are asked to complete. 

For instance, one lesson suggests that participants compile a vision board in order to streamline their own brand story. 

Subscribers wil alsol gain access to a 44-page workbook to help them recap, review, and study the course content. 

They will also have the opportunity to connect with a dynamic global community of fellow participants. 

Course Content and Teaching Methodology

Kris Jenner’s Masterclass delves into a range of topics, including personal branding, effectively projecting yourself to the world, targeting the right audiences, finding a niche, self-promotion, harnessing the power of social media, and visual storytelling. 

Kris shares her key steps to building and maintaining a successful personal brand. 

For example, Lesson 8 is all about monetization. Kris discusses how you can cash in on an established personal brand and offers strategies such as sponsored posts, brand collaborations, and creating products that align with your brand. 

Lesson 9 uses real-world case studies of Kardashian-Jenner Family brands. Kris walks you through the creation and development of these, and then offers tangible advice on how you can launch your own ventures. 

Lesson 12 acts as a bonus lesson, and involves a live Q&A session with Kris. In this, Kris builds on many key themes and insights that were shared throughout the course and answers questions from Masterclass members.

Alongside practical advice, Kris also shares anecdotal experiences about her own journey, from early childhood and starting a family to how Keeping Up With The Kardashians commenced and evolved.

This anecdotal teaching style can be very helpful to conceptualize case studies and ideas! 

Kris also uses metrics and statistics to back up her teachings, such as the fact that Kylie and Travis’s engagement post was Kylie’s most liked Instagram photo. 

Kris’s fun-loving, lively, and humorous personality is evident throughout the lessons. However, she also brings a sense of no-nonsense, with the importance of hard work and authenticity being reiterated continuously throughout the course. 

Personal Insights and Key Takeaways

Whilst Kris Jenner’s strategies are most relevant to the context of personal branding in the social media space, they can be applied to various business contexts and industries. 

Individuals looking to launch a brand of any kind can and will benefit from her insights. 

However, many have noted that Kris’s advice is contradictory at times. 

For instance, she repeatedly mentions that she believes the Kardashian legacy is all about authenticity. 

Many would argue that the Kardashians are far from authentic, with their controversial plastic surgeries, alleged publicity stunts, fake plotlines, and heavily filtered and refined public appearances. 

Others have argued that the course is distinctly capitalist. teaching users how to make money off their passions and sell themselves to the world. 

Further, critics have argued that much of the advice offered by Jenner in her Masterclass is quickly becoming outdated. 

The world of social media moves particularly rapidly, and algorithms are ever-changing. 

As an example: Jenner’s recommendation to post three stories per day to Instagram may not be so relevant today, as Meta has begun algorithmically prioritizing video content like reels in users’ feeds.

Kris Jenner’s Masterclass Strengths and Weaknesses: A Comprehensive Analysis


  • Viewers will learn to find and define their own personal brand and niche, identify and target the right audience, monetize their brand, be authentic, ‘hack’ social media, produce and deliver consistent valued content, generate maximum engagement, grow their following, and make their brand recognizable
  • Viewers may enjoy Kris’s anecdotal teaching style and the use of real-world case studies
  • Viewers are granted the opportunity to learn from a highly successful entrepreneur, who has the receipts to prove her expertise. 


  • The advice given in the course is vague at times. Kris shares a lot of abstract words of encouragement and motivational mantras; only some of this is backed by concrete tips and tricks that viewers can actually apply to their own life
  • The context is not relatable for many viewers. Kris uses examples from her multi-billion dollar empire, which may be very foreign to small business owners or aspiring influencers who are just starting out
  • While the anecdotal teaching style may be valuable to some, it does not suit everyone’s learning style and needs.

Is Kris Jenner’s Masterclass Worth It?

Kris Jenner’s Masterclass is a unique online learning tool that may be extremely valuable to some. 

However, her teaching style is not for everyone, and some may find that her guidance is vague and not backed by tangible advice. 

The course is likely best suited to anyone who enjoys Kris’s fun-loving persona and is passionate about building their own business or media brand. 

In particular, aspiring influencers or individuals looking to monetize social media will benefit most from this course. 

At the end of the day, you need to consider your own budget, interests, values, and learning style before making a decision about whether or not to purchase a subscription to access the course!

Bear in mind : even if you don’t find value or benefit from Kris’s masterclass, the Masterclass platform has several other classes and courses that may appeal to you. 

Also Read: Is MasterClass Worth It? A First-Hand Review

Conclusion: Making an Informed Decision

To summarize: it is hard to deny that Kris Jenner is a mastermind. With her expansive portfolio of brands, TV shows, magazine covers, brand deals, and influential offspring, she is certainly an entrepreneurial icon. 

Kris Jenner’s Masterclass offers a unique insight into the entertainment industry and how she built her empire. It is likely to provide immense value to its target audience. 

Remember, the only way to access Kris’s Masterclass is by purchasing a subscription to the entire Masterclass platform. 

While a Masterclass subscription is a costly investment, the annual or monthly fee grants users access to the entire online catalog of expert classes and courses. Therefore, the value is exceptionally high!

Josh Hutcheson

E-Learning Specialist in Online Programs & Courses Linkedin

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